Be Something Else | Understanding Your Target Market
Most of you've been repairing computers for years. Some of you can fix Sat-Navs, TV's, games consoles, DVD's, the list goes on This week...
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Phil Griffiths @ TFT
May 2, 2019
You're Brilliant: Do Your Customers Know It?
Ask most business owners if they realise what they've got - what their business is and represents - and they'll answer with an emphatic...
Phil Griffiths @ TFT
Apr 17, 2019
Helping You Build a Better Business
In practice, you need three things for an effective marketing strategy: A definition of your target market: what it is; who they are;...
Phil Griffiths @ TFT
Apr 10, 2019
15 Ways to Win New Customers on a Small Budget.
Customers are the lifeblood of any business, but how do you attract new ones with limited – or no – budget?Customers are the lifeblood of...
Phil Griffiths @ TFT
Apr 4, 2019
Competing With The Big Guys On Price – Part 2
In Part 1, we established that your value proposition, not simply your prices, that matters. We've seen that there is no such thing as...
Phil Griffiths @ TFT
Mar 27, 2019
Competing With The Big Guys - Part 1
Does Price Matter? Every customer wants to feel that they're getting good value and price is part of that equation. In many cases it...
Phil Griffiths @ TFT
Mar 27, 2019
Get Customers Now For Free!
11 Tips on how to get more customers, from basic website tips to Marketing ideas that are all easy to implement. Marketing your business...
Phil Griffiths @ TFT
Mar 20, 2019
Back To Basics: Keeping Business Simple
It's very easy to make things more complicated than they are. So let's get right back to basics… there are only three things you need to...
Phil Griffiths @ TFT
Mar 14, 2019
What the .... is Merchandising? 15 Tips + Bonus
This blog is about giving you some insight into why merchandising is important and how to improve yours. It's about how effective...
Phil Griffiths @ TFT
Mar 7, 2019
Selling is as easy as ABC 123!
Good or bad experiences aside, at the very time you want to buy something there's a good chance you'll do it from someone you've never...
Phil Griffiths @ TFT
Feb 28, 2019
19 Store Layout Tips! + Bonus
How your shop is laid out matters. The more products and services customers see, the more they buy. Have a store where people can walk...
Phil Griffiths @ TFT
Feb 21, 2019
Ways to make your Shop Frontage look fab!
Your shop front - your windows and signs - is one of the key ways to attract customers to you. Make sure it's clean and tidy, bright and...
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