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Target Components announces new Managing Director



Target Components, the Yorkshire-based IT distributor, recently concluded its search for a new Managing Director and is pleased to announce Michael Lawrence has undertaken the position effective immediately.


Michael will drive the company’s growth strategy and will ensure the continued emphasis on people development and customer service which sits at the heart of Target’s proposition.


Michael has 20 years of experience in manufacturing and distribution businesses. As a qualified CIMA accountant he has a strong financial background but also has experience leading sales and marketing functions as well as overall business leadership giving him a very broad and commercial skillset. Most recently Michael led the Northern European business for ADI Global, the global market leader in Security and Fire product distribution.


Talking about his appointment Michael said “I am incredibly excited by the opportunity here, I believe I have joined a great business with a set of values consistent with my own. Target places major emphasis on customer focus and that principle is something I will foster and develop further. I believe we have the perfect platform for growth and implementing the strategy and plans to deliver that goal will be my primary focus.”


Paul Cubbage is the outgoing MD of Target Components but will continue to work with Target in a non-Executive Director capacity as well as being a part owner of the company. Paul said “We are very excited to have Michael join Target, he has a track record of growing distribution businesses and will bring valuable corporate experience into Target as well as his passion for the customer which sits at the very core of our business.”


“It's been a lengthy process to find the ideal person to lead us forward, with the drive, intelligence, skills and experience to take us forwards combined with values that closely align to our ethos as a business. After many months, much interest from within and beyond the channel and over 150 credible applicants, I’m delighted to boil it down to one outstanding candidate.”


For more information, visit the Target Components website.


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