· Protective case with built-in finger loop for a secure, ergonomic hold

· Innovative flexible wrapping arms grip the phone to a variety of objects for fun creative images and videos

· Tripod adapter attaches phone to your favorite GorillaPod® or any standard tripod

JOBY, creator of award-winning mounts, stands and grips designed to elevate the potential of the latest mobile and imaging devices, announces the launch of FreeHold – a protective smartphone case series with built-in finger loop and modular attachment system. With FreeHold, JOBY now provides a complete ecosystem of products for run-and-gun content creators, further solidifying itself as a leader in smartphone accessories.

Designed for mobile content creation, FreeHold empowers you to easily view and use your smartphone in new and fun ways. Capture and share the most creative images and videos.

FreeHold’s built-in stretch-elastic finger loop hugs your fingers, giving you a dependable hold while snapping pics or vlogging – so, you know your phone isn’t going anywhere! Say “bye bye” to scuff marks and broken screens.

JOBY knows that smartphonography is much more than taking selfies and requires hands-free capability to reach your fullest potential. Slide the finger loop down and witness the magic! Once the finger loop is released, a patented connection point is revealed. Here is where you can attach the two accessories: flexible wrapping arms and ¼” tripod adapter. These are included in both cases and in the complete kit.

Flexible wrapping arms can wrap your phone around a variety of objects. Want to get that killer angle for your skateboard trick? Wrap it to that nearby pole! Need to capture your next TikTok Challenge video? Wrap it to that fence! You are the creator – so, have fun and get creative!

The tripod adapter allows you to attach your phone to your favorite GorillaPod or tripod. Just twist it on and do your thing! This means more hands-free content recorded on the fly. And when it comes to sharing or creating vertical videos, this tool is fire!

No matter your smartphone, the JOBY FreeHold system is available in the below kits to fit your personal device:

- FreeHold Universal Mount: includes universal finger loop sticker (JB01606-BWW). RRP £8.95

- FreeHold Universal Phone Kit: includes universal finger loop sticker and accessories which are the flexible wrapping arms and tripod adapter. (JB01605-BWW). RRP £26.95

- FreeHold iPhone 11 Kit series: includes case with built-in finger loop for iPhone11 (JB01603-BWW) or iPhone11 Pro (JB01602-BWW) models, flexible wrapping arms and tripod adapter. RRP £44.95

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